Lead Generation products and their install base

Lead Generation products

10,813 Companies

What is Lead Generation?


In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.

Market Share of Lead Generation products


At iDatalabs, we use sophisticated, patent-pending algorithms to track the use of various Lead Generation products and technologies. We track 20 products in the Lead Generation category, and have found 10,813 companies using these products.

Lead Generation
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10,813
Companies using Lead Generation
Lead Generation

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Get targeted set of companies that use Lead Generation products

Product Install base
(# of companies we found using this product)
Market Share (%)
Crosswise 4,452 41%
EmailMeForm 2,306 21%
Justuno 1,894 17%
Wishpond 393 < 5%
FormAssembly 304 < 5%
Capterra 304 < 5%
LeadBoxer 227 < 5%
Speak2Leads 171 < 5%
Vextras 163 < 5%
Jornaya 99 < 5%
ManyContacts 91 < 5%
Leads Explorer 83 < 5%
Segmentify 58 < 5%
BySide 53 < 5%
WealthEngine 51 < 5%
KickoffLabs 43 < 5%
LeadzGen 34 < 5%
PriceWaiter 32 < 5%
CloudSponge 29 < 5%
EverString 26 < 5%