Lead Generation products

10,767 Companies

What is Lead Generation?


In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.

Market Share of Lead Generation products


At iDatalabs, we use sophisticated, patent-pending algorithms to track the use of various Lead Generation products and technologies. We track 18 products in the Lead Generation category, and have found 10,767 companies using these products.

Lead Generation
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10,767
Companies using Lead Generation
Lead Generation

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Get targeted set of companies that use Lead Generation products

Product Install base
(# of companies we found using this product)
Market Share (%)
Crosswise 4,462 41%
EmailMeForm 2,316 21%
Justuno 1,901 17%
Wishpond 390 < 5%
FormAssembly 307 < 5%
Capterra 305 < 5%
LeadBoxer 228 < 5%
Speak2Leads 174 < 5%
Vextras 162 < 5%
Jornaya 99 < 5%
ManyContacts 91 < 5%
Leads Explorer 82 < 5%
Segmentify 58 < 5%
BySide 53 < 5%
KickoffLabs 43 < 5%
LeadzGen 35 < 5%
PriceWaiter 32 < 5%
CloudSponge 29 < 5%