Web Analytics products

5,691,181 Companies

What is Web Analytics?


Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website.

Market Share of Web Analytics products


At iDatalabs, we use sophisticated, patent-pending algorithms to track the use of various Web Analytics products and technologies. We track 89 products in the Web Analytics category, and have found 5,691,181 companies using these products.

Web Analytics
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5,691,181
Companies using Web Analytics
Web Analytics

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Get targeted set of companies that use Web Analytics products

Product Install base
(# of companies we found using this product)
Market Share (%)
Google Analytics 3,421,373 60%
Google Tag Manager 618,637 10%
Facebook Pixel 345,621 6%
Facebook Domain Insights 268,044 < 5%
Quantcast 144,525 < 5%
Piwik 116,013 < 5%
Hotjar 94,409 < 5%
comScore 78,672 < 5%
StatCounter 62,244 < 5%
Bing Ads 51,943 < 5%
Crazy Egg 45,985 < 5%
Yahoo Web Analytics 36,204 < 5%
Yandex Metrika 32,621 < 5%
Mixpanel 30,355 < 5%
Clicky 28,668 < 5%
Baidu Tongji 22,038 < 5%
RealTracker 21,789 < 5%
Alexa 16,176 < 5%
33Across 15,573 < 5%
Premonix 13,047 < 5%
Bombora 11,224 < 5%
Chartbeat 10,110 < 5%
Mouseflow 9,892 < 5%
pMetrics 9,394 < 5%
Wiredminds 9,158 < 5%
ClickTale 9,021 < 5%
WordPress Stats 8,581 < 5%
Webtrends 7,947 < 5%
Moat Analytics 7,726 < 5%
Smartlook 7,525 < 5%
Inspectlet 7,068 < 5%
Woopra 6,835 < 5%
KISSmetrics 6,731 < 5%
Web Traxs 6,301 < 5%
SuperStats 5,422 < 5%
HiStats.Com 5,102 < 5%
Site Meter 4,876 < 5%
SiteWit 4,857 < 5%
Lucky Orange 4,651 < 5%
Heap 4,405 < 5%
eXTReMe Tracking 4,091 < 5%
Adobe Analytics 4,057 < 5%
LiveInternet.ru 3,971 < 5%
LeadLander 3,748 < 5%
Fullstory 3,564 < 5%
Gemius 3,450 < 5%
AT Internet 3,180 < 5%
heatmap 3,137 < 5%
Gauges 3,027 < 5%
HitWebCounter 2,899 < 5%
etracker 2,887 < 5%
IBM Coremetrics 2,849 < 5%
GoSquared 2,839 < 5%
Google Urchin 2,636 < 5%
Omniture Data Warehouse 2,537 < 5%
Adobe SiteCatalyst 2,472 < 5%
Hitslink 2,428 < 5%
Snoobi 2,032 < 5%
Visual Visitor 2,032 < 5%
Whoisvisiting.com 2,029 < 5%
ShinyStat 1,964 < 5%
Net Applications 1,877 < 5%
Gator.IO 1,867 < 5%
whos.amung.us 1,819 < 5%
Parse.ly 1,296 < 5%
Open Web Analytics 1,257 < 5%
HitTail 1,040 < 5%
Google Attribution 360 952 < 5%
ClustrMaps 933 < 5%
Opentracker 922 < 5%
Ptengine 808 < 5%
WOW Analytics 806 < 5%
Mint (haveamint.com) 784 < 5%
PageFair 680 < 5%
Cardlytics 659 < 5%
ClickHeat 636 < 5%
Effective Measure 530 < 5%
econda 388 < 5%
Webtrends Analytics 254 < 5%
IBM Digital Analytics 190 < 5%
Logaholic 171 < 5%
Clickdensity 152 < 5%
Adobe Discover 142 < 5%
Enecto 112 < 5%
Keynote Systems 105 < 5%
IBM Unica NetInsight 78 < 5%
Yieldex 75 < 5%
Kampyle 38 < 5%
Wordstream 18 < 5%